2009 Conference Highlights – The topics and trends to build your knowledge
Accounting: GAAP Conversions, Collaborative Arrangements, Online Digital Media, Valuation – FAS157, Ethics, Accounting Update.
Credit and Collections: How not to panic in current economy, Liability outsourcing, Centralization, Outsourcing and Localization of the credit process, New delivery methods, Legal – Bankruptcy and collections; Q&A session with attorney, Disaster/Emergency Recovery for credit and collections – lessons learned.
Cable: Set top box advertising, Use of purchasing cards & cost saving initiatives, Retransmission consent, Customer relations in a bad economy.
Human Resources: How to hire the best candidates, Baby Boom brain drain, Employee retention, Motivating employees, Benefits, Identity theft.
Emerging Media/IT: Games/gaming - $50 billion business, Mobile – embeddable line broadcasts (e.g. Flow TV; Moby TV), Up and coming new media, Impact of Live Logs, Target Advertising, How new media will do in a soft economy.
Radio: Strategies to weather economic downturn, PPM, 360 selling, Arbitron vs. Nielsen.
Tax: Federal legislative developments, Tax issues for field personnel & station personnel, Sales & Use taxes; and separate Media Industry Tax Track
Television: Emergency operations and business interruption plans, Internet billing, Centralization vs. Decentralization, E-Port, Impact of Digital Transition on revenues, Nextel update.
Legal: New face of the FCC & cross-ownership rules, Contest lotteries and sweepstakes and the internet – stay legal, Lawsuits/legal considerations.
Confirmed Speakers:
Michael Luckovich, Editorial Cartoonist for The Atlanta Journal-Constitution; Dr. Robert A. Eisenbeis, Chief Monetary Economist Cumberland Advisors; and nationally syndicated radio talk show host, Neal Boortz; Ali Velshi CNN's chief business correspondent and host of Your $$$$$; Evan Tracey President, Campaign Media Analysis Group.
Register Online at: http://www.mediafinance.org/index.aspx?PageID=385 (or under annual conference -> registration form)
*** This special is open to all Conference attendees that register and pay with credit card online!
About MFM
- MFM: Media Financial Management
- Founded in 1961, MFM (formerly BCFM) membership is open to all industry business professionals. In addition, MFM welcomes associate members from allied fields including: accounting; auditing; brokerage; law; tax; and other related disciplines. The Association’s approximately 1,200 active members represent the top financial, station general management, IT, internal audit, human resources, and other broadcasting and cable management personnel from all five major television networks, more than 60% of all network affiliates, at least 4,000 radio stations, more than 30 cable programming networks, and several cable MSOs throughout the U.S. and Canada.
Thursday, January 29, 2009
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